Vogue LATAM seeks a beauty & wellness writer to develop and grow original content, across platforms. The candidate will be responsible for producing and sourcing beauty & wellness stories and original features, and will work closely with the entire Vogue LATAM team in contributing content to other verticals. The candidate must also cover beauty & wellness news, particularly as it relates to celebrity, trends, industry innovations, cultural moments, and product launches/releases.
- Generate ideas, write, and produce content against aggressive digital growth metrics.
- Collaborate on print – generate ideas, ideate, write, execute, as assigned.
- Create and assign supplemental content to amplify major initiatives/features.
- Generate ideas, and help execute social-first storytelling and initiatives.
- Help shape the voice and tone of the beauty & wellness content across platforms.
- Use social media trends and traffic insights to refine coverage areas and grow our audience.
- Help create inventive content plans for all tentpole events. Pre-plan and strategize for search, social and newsletters.
- Work with freelancers, internal teams, and support functions, to grow beauty & wellness content/coverage.
- Meet section KPIs
Desired Skills & Qualifications
- At least 2-3 years of writing and editorial experience at a major outlet
- Web literacy and keen attention to the news cycle is a must
- Ability to write flawless copy to tight deadlines in a fast-paced environment
- Experience using content management systems and social media platforms
- Excellent communication and interpersonal skills
- Experience understanding analytics and how to use those insights to help refine overall content strategy
- Experience working with digital KPIs